It isn't realistic to think you can open a new business or promote your creative talent without having a great website people can check out. If you plan on creating the site yourself, you should consider purchasing some software. You may be disappointed by low foot traffic though, even after spending money, time, and plenty of effort. The talent or business most likely isn't the problem. You have probably made common mistakes in your website design Tucson AZ graphic artists could have warned you about.
It is certainly fun to play with the showy graphics your software package comes with, and that make loading your site problematic. It won't amuse your users though. They will abandon your site before they have a chance to appreciate how much work you put into it and how great your offers are. You should think about how many times you have clicked off a page because it kept spinning instead of opening. Usability is a much more important design element than jazzy graphics.
Putting too much on the web pages is another common mistake. If you have too many photos and blocks of text that don't have a coherent presence, the user's eye doesn't know where to go. Most users value content and usability over flashy graphics. The solution is to keep it simple. Leave space between blocks of text and divide up your content.
Large blocks of solid text are an invitation to the user to move on. You may want potential customers and clients to know everything about your product or service, but spewing it out in a huge block of text is not the way to do it. Users want information to be easy to find. They won't hunt through your text to find the one thing they want.
You can avoid this mistake easily by breaking up the text, using headlines and pictures. Most people are visual. If they see a picture of what they're looking for, they will go right to. You can make your headlines prominent by enlarging the font or using color.
As obvious as it may seem, you must tell the user what he or she needs to do. A call to action phrase has to be consistent, concise, and clear. If you bury it in the text, you will lose sales. If your instructions are confusing or complex, the user will abandon the attempt to buy from you.
Website designs that are laughably out of date, do not sell goods or services. The impression you make on a user is not going to be positive. They will assume that the poor state of your site is representative of you and what you are selling. To avoid this, hire a professional or research great sites to see what makes them work.
You might think there's not much to designing websites. You would be wrong. It not only takes talent, but an understanding of user mentality with a good dose of common sense thrown in.
It is certainly fun to play with the showy graphics your software package comes with, and that make loading your site problematic. It won't amuse your users though. They will abandon your site before they have a chance to appreciate how much work you put into it and how great your offers are. You should think about how many times you have clicked off a page because it kept spinning instead of opening. Usability is a much more important design element than jazzy graphics.
Putting too much on the web pages is another common mistake. If you have too many photos and blocks of text that don't have a coherent presence, the user's eye doesn't know where to go. Most users value content and usability over flashy graphics. The solution is to keep it simple. Leave space between blocks of text and divide up your content.
Large blocks of solid text are an invitation to the user to move on. You may want potential customers and clients to know everything about your product or service, but spewing it out in a huge block of text is not the way to do it. Users want information to be easy to find. They won't hunt through your text to find the one thing they want.
You can avoid this mistake easily by breaking up the text, using headlines and pictures. Most people are visual. If they see a picture of what they're looking for, they will go right to. You can make your headlines prominent by enlarging the font or using color.
As obvious as it may seem, you must tell the user what he or she needs to do. A call to action phrase has to be consistent, concise, and clear. If you bury it in the text, you will lose sales. If your instructions are confusing or complex, the user will abandon the attempt to buy from you.
Website designs that are laughably out of date, do not sell goods or services. The impression you make on a user is not going to be positive. They will assume that the poor state of your site is representative of you and what you are selling. To avoid this, hire a professional or research great sites to see what makes them work.
You might think there's not much to designing websites. You would be wrong. It not only takes talent, but an understanding of user mentality with a good dose of common sense thrown in.
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